BRAND_ Sodimac Homencenter
ROLE_ Creative / Writer
_In a highway with no rest areas, we made a billboard for a home improvement store, that turns into a house for drowsy drivers.
AWARDS & RECOGNITIONS_
CANNES LIONS 2016: x2 Shortlist / Promo & Activation
ONE SHOW 2017: 1 Shortlist / Outdoor
El OJO DE IBEROAMERICA 2016: Gold / Media
EL OJO DE IBEROAMERICA 2016: Silver / Promo & Activation
El OJO DE IBEROAMERICA 2016: Bronze / Direct
El OJO DE IBEROAMERICA 2016: Shortlist / Direct
El SOL DE BILBAO 2016: Silver / Outdoor
El SOL DE BILBAO 2016: Shortlist / Outdoor
WAVE FESTIVAL 2017: Bronze / Direct
NEW YORK FESTIVAL 2017: x3 Finalists
TOTEM AWARDS 2016: Gran Prix / x3 Gold / Shortlist - Outdoor
IDEAS FESTIVAL 2017: x3 Silvers / x2 Bronzes / Shortlist
EFFIE AWARDS 2016: x3 Shortlist
AD STARS 2017: x4 Shortlist / Direct / Innovation / Outdoor
50 Best McCann WorldGroup Selection 2016
IPG'S Selection of best work 2016
INFO_
Shot by Alvaro Luque
